Nantwich firm boosted by entrepreneur Theo Paphitis

A Nantwich firm has received a business boost from Retail Entrepreneur Theo Paphitis.

Rachel Rodgers, owner of Nose to Trail, tweeted Theo about her business during “Small Business Sunday”.

And she was one of six weekly winners to gain a retweet by Theo to his near half a million Twitter followers.

The weekly initiative, set up by Theo in 2010, now has more than 3,000 #SBS winners and supports small businesses in the UK.

And as a result, www.nosetotrail.co.uk has gained more followers and bookings for their Teenage Tearaways online dog training course.

They are also profiled on the #SBS website that is exclusive to all Small Business Sunday winners.

Rachel said: “I have only been self-employed for a short period of time and it was a huge risk leaving a stable charity job during a pandemic to follow my dreams and work as a Clinical Animal Behaviourist full time.

“It is great to have support from Theo because it’s been tough trying to raise the Nose to Trail profile and Theo has recognised my hard work and helped spread the word about what I do to his following.”

Small business champion and Ryman Stationery, Robert Dyas and Boux Avenue Chairman, Theo Paphitis, said: “We are thrilled to welcome new #SBS members every week and highlight just how important it is to support our small businesses here in the UK.

“My vision is that everyone who has ever won an #SBS re-tweet from me becomes part of a friendly club; like-minded individuals who can share successes and learnings.

“The website will also give a valuable profile to the winners chosen and I wish Nose to Trail every success.”

Anyone looking for a re‐tweet from Theo should tweet him about their business on Sunday between 5pm and 7.30pm and include the hashtag #SBS.

Six businesses are re‐tweeted every Monday at 8pm and then invited to enter their profile on the new website, attend the annual #SBS networking event and take advantage of the networking opportunities.