Belong Crewe retains Gold Investors in People accreditation

Care provider Belong Crewe has retained its prestigious Gold Investors in People accreditation.

The dementia care specialist has increased its overall score from its previous assessment.

It has earned recognition for the positive impact of the organisation’s culture on outcomes achieved for residents during the pandemic.

The assessor noted that: “Actions taken prior to Covid and the buy-in of employees to deliver the Covid-free Belong which we now see, confirms that high-quality communication and an empowering leadership style are bringing out the best in people.”

During an assessment period which ended in July, Belong demonstrated an “exceptional performance for its leadership, colleague support, and drive to continuously improve”.

Colleagues across Belong’s seven state-of-the-art care villages, home care service, and its support departments, were invited to complete a feedback survey.

Investors in People judged Belong to have achieved the Gold standard, an accolade awarded to around 16% of businesses.

Tracey Stakes, (pictured) chief executive at Belong, said: “We can confidently say that the Belong culture is alive and well.

“Of course, there is always room for improvement and we will continue to build on our success, supporting colleagues in their work and providing outstanding support for our customers.”

Since the last review, accreditation requirements have been raised, meaning higher standards now have to be met to achieve the Investors in People Gold status.

With regard to the handling of Covid-19, the report highlighted how every employee interviewed was “full of praise for the way in which the Belong leadership team and their colleagues conducted themselves during the pandemic”.