Nantwich firm Boughey Distribution partners up with Windfall Logistics

Nantwich-based Boughey Distribution has a new partnership with FMCG supply chain specialist, Windfall Logistics of St Albans.

The company says it will provide an enhanced service for around 100 of Boughey’s existing customers.

The link with Windfall Logistics will provide a one-stop route to trading accounts, consolidated and economic transportation, standardisation and automation of order placing; management of sales order processing, invoicing and credit control; and reduced procurement costs and order cycle times.

Windfall is a long-term customer of Boughey, with the company providing storage and distribution services for more than 40 of Windfall’s customers.

Angela Carus, Boughey Managing Director, said: “In working with Windfall for a number of years and appreciating the excellent service and expertise they offer to growing brands, we decided to get our heads together to look at how we might work more closely.

“For customers, the primary benefit is that they will work directly with Windfall to receive a total service to market their brands efficiently and cost-effectively and, most importantly, gain from its strong relationships with many of the UK’s most prominent supermarkets, retailers and wholesalers.

“We will remain as the key transport and distribution provider for Windfall’s customer base, and the consolidation will ensure many efficiencies from our side.

“These will include the need for fewer trucks being required across the whole account, therefore reducing carbon emissions to support the environmental agenda and satisfy retailer audits; and the reduction in fewer pallets due to combined ordering from Windfall as brands can be stored and transported on shared pallets, subject to retailer requirements.

“More broadly, it will mean more products delivered and less fresh air on trailers.”

(Pic: Angelos Panayiotou, Windfall Logistics CEO, with Boughey Distribution MD Angela Carus)